Diageo acquires Lone River hard seltzer

Diageo has acquired Far West Spirits LLC, owner of the Lone River Ranch Water (‘Lone River’) brand. Lone River is a hard seltzer that takes inspiration from the popular classic Texan “Ranch Water” cocktail.

Lone River was founded in 2019 by native Texan, Katie Beal Brown. Katie will retain a minority interest and continue to lead the business on a day to day basis, as Chief Executive Officer of the brand. She will work closely with Diageo North America leadership to build further on Lone River’s success.

The portfolio has Original expression, spicy and Rio Red Grapefruit offerings.  The Original expression is flavoured with organic blue agave nectar and lime juice, while Spicy features Texan jalapeño pepper. Rio Red Grapefruit combines ranch water with grapefruit juice from the state.