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    • Beer giants fight over no-alcohol beer in dry Gujarat

    Guess what’s the next battleground for India’s two largest beer makers that are Heineken-controlled? Gujarat, a state where making, selling and drinking alcohol is banned since 1960. The two big brewing companies -United Breweries and Anheuser-Busch InBev will soon enter the dry state with non-alcoholic beer. It is reported that while UB will make its […]

    Raju Vaziraney to steer Amrut Brands

    Raju Vaziraney, a veteran in the spirits & beer industry, has joined Amrut Distilleries as Adviser, Strategy & Marketing and is based in New Delhi. RV, as he is popularly called, has an illustrious career spanning over 34 years, 17 of these as President. He spent most of his professional life with with Shaw Wallace & […]

    India’s per capita alcohol consumption doubles in 11 years

    By 2025, total alcohol per capita consumption (15+ years) is expected to increase in half of  WHO regions, and the highest increase is expected in South-East Asia, with an increase of 2.2 liters in India alone. India’s per capita alcohol consumption has more than doubled between 2005 (2.4 liters) and 2016 (5.7 liters), shows the […]

    Chong Sherpa from PCO is wild card entrant to Bacardi Legacy finale

    The BacardÍ Legacy Cocktail Competition is a dream for all those who wish to make it big in the field of mixology.  The Bacardí Legacy Cocktail Competition 2018-19, which passes through various local (national or regional) and global stages generated huge nationwide interest with thousands of mixologists vying with each other with their signature cocktail […]

    Reliving the Beluga Story

    Agostino Schiavone, Head Bartender, The Arts Club, London is a renowned mixologist who swears by the versatility of Beluga vodka, and how it became an iconic global brand in just three years. Bishan Kumar catches up with him in Delhi, where he recently conducted a master class to share what makes Beluga stand out. His […]

    The High Court of Chhattisgarh has directed the state government to frame a new liquor procurement policy

    The High Court of Chhattisgarh has directed the state government to frame a new liquor procurement policy within a month, ruling in favour of Diageo and Pernod Ricard, the country’s top two distillers, which had alleged unfair practices by the government. Last year, the Chhattisgarh government had decided that liquor sales would only be allowed […]

    Yummy! Chase Distillery unveil Rhubarb & Bramley Apple Gin

    Chase Distillery proudly has unveiled it newest addition to their gin collection…Rhubarb and Bramley Apple. The brand’s one-of-a-kind GB Gin is used as the base which is distilled from potatoes grown on their Herefordshire farm. In addition to its unique botanical infusion, cold pressed English rhubarb and homegrown Bramley apples are expertly blended to create […]

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