Beer evolving beyond the basics
While opportunities abound, beer manufacturers in India face several challenges, including varying taxation policies across states, says Sachin Abrol, Co-Founder and CEO - Prisco Potion Pvt. Ltd.
While opportunities abound, beer manufacturers in India face several challenges, including varying taxation policies across states, says Sachin Abrol, Co-Founder and CEO - Prisco Potion Pvt. Ltd.
India’s beer market is undergoing a transformation as consumers are increasingly seeking premium drinking experiences, says Atul Kumar Singh, Co-Founder and Director, Onkara Beverages and Hospitality Pvt. Ltd.
India’s beer industry holds vast potential, but success hinges on creating a distinct brand identity with bold, experimental flavours, says Rohan Ratan Khare, Founder, Sinq Beverage Pvt. Ltd.
The growth of beer in India is hindered by several obstacles like taxation and regulatory issues, says Avneet Singh, Founder and CEO, Medusa Beverages Pvt. Ltd.
India’s beer market is undergoing a transformation, with a growing preference for premium and craft beers, says Amit Khemani, Vice Chairman of Blossom Industries Ltd.
The Indian beer scene is shifting gears as consumers increasingly favour quality over quantity, says Abhinav Jindal, Founder and CEO of Kimaya Himalayan Beverages LLP.
Indian beers have been present in the global market for some time but have yet to gain recognition comparable to Indian single malts, says Ishwaraj Singh Bhatia, Co-Founder and COO of Simba Beer and ZigZag Vodka, Sona Beverages Pvt. Ltd.
Premium beers are no longer confined to metropolitan hubs— consumers in Tier ll and lll cities are now actively seeking elevated drinking experiences, says Nayanabhiram Deekonda, Senior Vice President and Chief of People, Product and Growth at Bira 91.