Diageo India introduces a blend of music and spirits

Diageo India has collaborated with master blender Louise Martin and Sneha Khanwalkar, the music producer for a Grain to Glass musical that pays an ode to the all-new Signature Whisky. The blend of nature and music, composed by Sneha, speaks of the importance of being in harmony with oneself, each other, and the natural world.

The new Signature Whisky’s premium offerings, crafted from natural ingredients by Master Blender Louise Martin for a unique whisky experience, is made for people who take pride in embracing their true self and making a mark for themselves.

To celebrate the launch, Sneha has composed Signature’s MogoScape, a unique sonic identity to underline the brand’s promise of being ‘Crafted by Nature’ in the true sense. Sounds of nature have a direct therapeutic effect on us. The MogoScape is composed with acoustic sounds of nature, bringing in notes of authenticity and purity through every beat.

Martin, who brings decades of authentic Scottish blending craft to the table, is a whisky connoisseur by passion who has been the mastermind behind some of Diageo's most exclusive single malts globally. From hand-picking grains to personally overseeing the blending process, the magic of her craft shines through in every drop of the new Signature Whisky.