ADS’s Royal Green creates history

ADS Spirits’ whisky brand Royal Green has achieved an enviable milestone with record breaking sales of 10 million cases ( of 9 ltrs bottle). This new achievement marks a huge success in the history of the home-grown brand.

ADS Spirits launched Royal Green in 2015. It was initially launched in Delhi and Haryana. Subsequently the product has been flowed to other geographies in India. It is regarded as a pan India product and the product also has its presence in certain global markets.

Commenting on achieving this milestone, Virat Maan, CEO, ADS Spirits stated, “We thank all our consumers, trade partners and team at ADS who made it possible. We commenced our journey with a passion to create a whisky brand which would be a treat for the consumers' senses, and that was the genesis of Royal Green. We take utmost care to ensure best of the quality in each and every ingredient that gets into this blend and also ensure last mile delivery of our product through right channels. I feel that passion for quality and ADS team’s passion to excel in all aspects has made this milestone possible.”

To celebrate this milestone, ADS Spirits has announced a celebratory campaign with a special commemorative pack bundled with exciting consumer rewards.