Bacardi brings Legacy Collective

Bacardi in India has launched Legacy Collective, an e-commerce platform that aims to bring together Indian made brands under one umbrella. This is expected to give a fillip to the business of Indian made lifestyle products. The Bollywood actor Ranbir Kapoor is to represent this platform.

Legacy Collective presently features three distinct brands: Isak Fragrances, The Postbox, and the Jaipur Watch Company and the Legacy Collective’s website, www.legacycollective.in is now live.