Diageo launches Don Julio 1942 at Mumbai Airport

Diageo Global Travel launched Tequila Don Julio 1942 in India Travel Retail, passengers traveling through Mumbai Airport will be able to sample Tequila Don Julio 1942 at a new luxury pop-up before they jet off on vacation, the first brand to ever sample spirits in any Indian airport.

Tequila Don Julio 1942 is offering passengers an opportunity to experience the rich, smooth taste of this exceptional liquid in Mumbai Airport’s Duty Free Store until the end of January 2024. To launch the new campaign Diageo Global Travel and Tequila Don Julio hosted a luxury event in Mumbai where guests enjoyed an exclusive live set from a range of local DJs including Reena Barot and Shristy Sidar, enhancing the festive atmosphere for global customers.

Tequila Don Julio 1942 is bottled at an ABV of 38 percent and is available across airports globally at a RRP of £178 for a 70cl bottle.