Beer sales surged in Odisha

The demand for beer has surged considerably across Odisha due to rising temperature. As per a report, the excise department of Odisha has shared that about 19.65 lakh cartons of beer have been sold in Odisha between 1st -25th April.

In the same period last year(1st-25th April), about 13.61 lakh cartons of beer were sold in Odisha and this year beer sales in the state have registered a growth of around 44.37 percent during the same period.

In March 2024, around 26.22 lakh boxes of beer were sold in Odisha as compared to 21.31 lakh boxes in the corresponding period of the last year, thereby registering a growth of 23 percent in beer sales in Odisha in March 2024 as compared to that of March 2023.