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Putting India’s Single Malt On Global Map
The demand for single malt whiskies in India is rising due to increased consumer awareness, says Ashok Chokalingam, Head – Distilling & International Sales, Amrut Distilleries.
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Single Malts A Top Draw
The focus on single malt brands is with regards to quality and experience, which millennials and young women tend to prioritise over quantity, says Gaurav Singh, CEO -Mumbai Travel Retail Pvt Ltd (Ospree Duty Free).
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India On The Rocks!
Indian single malts have carved a unique space for themselves, says Master Blender Surrinder Kumar, Piccadily Agro Industries Ltd.
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Surging Popularity Of Imported Single Malts
Indian consumers are open to exploring single malts from countries beyond traditional producers, Says Sumedh Singh Mandla, CEO of VBev.
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Single Malts In Consonance With Craftsmanship
Indian consumers are increasingly willing to invest in super-premium brands for the authentic craftsmanship, heritage and quality, says Mahesh Kanchan, Marketing Director (India and Neighbouring Countries), Bacardi India.
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Single Malts Blending Purpose With Craft
At this point, single malts are just the beginning of the movement gunning for the larger India craft story, says Vikram Damodaran, Chief Innovation Officer, Diageo India.
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Single Malt Fuelled By Quality, Innovation
The Indian market for single malt whiskies is indeed becoming competitive, with numerous brands entering the space, says Shekhar Swarup, Joint Managing Director, Globus Spirits.
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