Morpheus Brandy soars in the market

Morpheus Brandy, a leader in the premium brandy segment, continues its impressive performance by selling 1 million cases annually. As Radico Khaitan's flagship brandy, Morpheus not only dominates the Indian market but also enjoys a strong presence internationally, offering a refined XO blend to a global audience.

By Spiritz Desk 30 May 2024 in Latest News

New Update

Radico Khaitan Limited has announced that Morpheus Brandy has achieved sales of 1 million cases for consecutive years. Morpheus Brandy stands as a leader in the industry and the first premium brandy to reach this milestone.

Morpheus Brandy has captured an impressive 64 percent share of the premium brandy market in India. Building on the success of Morpheus XO Brandy, the company further expanded its brandy portfolio with a more premium extension, Morpheus Blue XO Premium Brandy.

Being exported to 27 countries, Morpheus has made its mark worldwide. The blend is crafted with aged eau-de-vie from grapes, offering a richly layered, sterling XO blended brandy experience.