DeVANS expands Six Fields bouquet with Brute and Pilsner

DeVANS has expanded the Six Fields segment to foray into the premium lager segments by introducing its Six Fields Brute and Six Fields Pilsner.

The Six Fields umbrella presently consists of two Belgian Style Wheat Beers – Six Fields Blanche and Six Fields Cult – based on the world’s oldest brewing recipe, while Six Fields Brute and Six Fields Pilsner mark the brand’s debut into the premium lager domain.

The latest launches by the DeVANS cater to the evolving consumer palate and are initially available in Jammu and Kashmir, Ladakh, Delhi, Uttarakhand, Rajasthan and Jharkhand

Sharing his thoughts on the Six Fields portfolio expansion, DeVANS’s CMD, Prem Dewan, said, “As a pioneering partner in the growth journey of the Indian beer market, we truly understand the pulse and demands of the consumer. One of the first homegrown wheat beers with a line up of accolades and awards, Six Fields is testimony to the innovative streak that DeVANS has instilled in the domestic beer market. We are elated to expand the Six Fields bouquet into the premium strong and lager beer segments, catering to a much wider consumer base. The Six Fields bouquet now has something for every discerning consumer.”

He further said that Six Fields already stands tall as a youthful and exciting brand brewing fresh experiences rather than merely being a run-of-the-mill wheat beer. Six Fields Brute is the first strong lager variant in the iconic range, embodying a robust, full-bodied beer that promises a rare experience for the bold consumers while Six Fields Pilsner is an exceptionally smooth lager with a crisp, clear, golden colour and a refreshing taste. Six Fields Brute symbolises a brave, fearless persona and offers up to 8 percent ABV. Six Fields Pilsner on the other hand is a light, refreshing beer with up to 5 percent ABV.