Mount Everest Breweries Ltd. appoints Shatbhi Basu as a Non-Executive Independent Director

Mount Everest Breweries Ltd., based in Indore, has announced the appointment of Shatbhi Basu as a Non-Executive Independent Director. Shatbhi Basu is India’s first female bartender, recognised by the President of India and the Ministry of Women and Child Development for her contribution in the field. She is also inducted as Keeper of the Quaich in 2022 for her remarkable work in Scotch whisky.

Shatbhi brings over 40 years of experience in mixology and beverage consultancy. Her journey and passion for the industry is expected to add a fresh wave of creativity and insight to the board of Mount Everest Breweries Ltd. (MEBL).

As an Independent Director, Basu will provide an objective perspective to the Board's discussions, contributing to effective leadership in the areas of company strategy, performance, and risk management.

Her understanding of consumer behaviour and beverage trends is expected to guide MEBL in crafting beer flavours and experiences that resonate with consumers. Additionally, her experience in training and brand advocacy is expected to boost MEBL’s reputation and foster valuable industry relationships.