Jim Beam releases refreshing canned Highballs
Jim Beam has expanded its ready-to-drink offering with two new canned Highballs made with a bourbon base.
The latest additions to the Jim Beam range are the Jim Beam Classic Highball and the Jim Beam Ginger Highball. The canned Highball cocktails are the latest innovation from the world’s No. 1 bourbon that offers drinkers a refreshing, convenient alternative to beer – the perfect drink for cookouts, BBQs, tailgates, sports viewing (when and where safe) and more this summer.
The new releases come in at 5 percent ABV each and are available as a four-pack or as single 355ml slender cans at select retailers in the US. The Jim Beam Classic Highball and Ginger Highball have a suggested retail price of $9.99 for a four-pack and $2.50 for a single can (12 fl oz).
