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Allied Blenders and Distillers Limited (ABDL) launched Zoya Special Batch Premium Gin (“Zoya”), in Mumbai, following its launch in Gurgaon.
Zoya is made from 100 percent grain and natural spirits, with juniper and 12 botanicals to give it a beautiful, fresh and unique finish. This launch underscores ABD's commitment to premiumisation of portfolio and distribution of brands in the premium segment.
On the occasion, Alok Gupta, Managing Director of ABDL, expressed his excitement about the launch, stating, "We are thrilled to bring our Zoya gin to Maharashtra. We are committed to excellence and innovation as we continuously elevate the consumer experience.”
Priced at Rs. 2200 for a 750ml bottle, Zoya Special Batch Premium Gin will be available across Maharashtra's top hotels, restaurants, and liquor retail stores.