The Lalit promotes Deepmala Chaudhary as GM

The Lalit Suri Hospitality Group has promoted Deepmala Chaudhary to the role of General Manager – Sales & Revenue, strengthening its senior leadership team as it sharpens focus on integrated revenue growth.

Deepmala has been associated with the Group since 2013 and has played a central role in shaping its commercial and revenue strategy. She most recently served as Head – Corporate Revenue, a position she held since 2016. With over 18 years of experience in luxury hospitality revenue management, she has overseen pricing, demand forecasting, distribution and yield optimisation across the Group’s portfolio in India and international markets.

In her expanded role, she will lead Sales and Corporate Revenue functions, driving coordinated strategies across rooms, food and beverage, MICE and digital channels, while working closely with unit general managers and cluster sales teams.

Commenting on the promotion, Vivek Shukla, CEO of The Lalit Suri Hospitality Group said, “Deepmala’s journey reflects dedication, resilience and an exceptional understanding of the business of hospitality. Her promotion is a natural progression and a testament to her leadership and sustained performance.”

Her tenure at The Lalit includes building key national and international partnerships, strengthening direct and online booking channels, and establishing centralised revenue and analytics systems. Prior to joining The Lalit, Deepmala held senior roles with ITC Hotels across marquee properties.