Patrón Tequila has announced a high-profile global collaboration with Punjabi music icon Karan Aujla, marking a bold new chapter for both the world-renowned tequila brand and one of the most influential voices in global music.
Uttar Pradesh has recorded a historic revenue of ₹51,000 crore from liquor sales in 2024-25, more than double than that from 2018-19 where it gathered a revenue of ₹23,927 crore.
Legacy, Bacardi’s first-ever made in India premium whisky, has won Gold in the Blended Whisky category at the prestigious World Whiskies Awards 2025.
Piccadily Agro Industries Limited has announced the relaunch of its Whistler Barrel Aged Blended Malt Whisky, now featuring a sophisticated new look and a more refined, premium blend that celebrates the art of whisky making and storytelling.
The Excise Department of Delhi has issued new instructions requiring microbreweries in the capital to certify the quality of freshly brewed beer daily before serving it to customers.
Thailand has entered the global whisky scene with the international launch of Prakaan, the country’s first premium single malt whisky, developed by International Beverage.
In a major development, the Ardbeg Committee has appointed its first ever co-chair leadership team, marking a significant transition as the community celebrates its 25th anniversary.
In a landmark initiative by Pernod Ricard India, the Bhoomi Pujan of Swasti Niwas was held this week at the National Cancer Institute, Nagpur.
Tourism and Hospitality Skill Council has announced that its CEO, Rajan Bahadur, received Special Recognition for Leadership at the prestigious 9th Annual Exhibition Excellence Awards 2025, held at the CIDCO Exhibition & Convention Centre in Mumbai.
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