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Amrut Indian Single Malt Whisky has officially entered the Fijian market following a new partnership between the Motibhai Group and Sheraton Fiji Golf & Beach Resort, according to media reports. The launch was marked by two events held last week – the Amrut Whisky Dinner at Tatavu Grill & Bar and the Amrut Master Class at Cellar & Barrel, Fiji’s first speakeasy bar.
The whisky is being distributed in Fiji by Alba Whisky, an Australia-based spirits distributor, and is now available at Sheraton Fiji’s Cellar & Barrel bar. As part of the collaboration, specialised training sessions were conducted for Sheraton’s bar team and Motibhai’s duty-free and retail staff, aimed at enhancing their knowledge of Indian single malts.
The partnership represents a significant step in diversifying Fiji’s premium spirits offerings and highlights Amrut’s growing presence in international markets.