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Ochre Spirits launches Mango Citron Rum
Ochre Spirits has launched Ochre Mango Citron Rum, its fourth product and second release in its experimental rum line. This vibrant new expression brings together the tangy sharpness of raw mango and the zesty brightness of citrus, creating a bold yet smooth rum designed for year-round enjoyment.
Crafted with real fruit extracts and distilled with care, Mango Citron Rum delivers a tart, zesty start and a clean, rounded finish, ideal for sipping neat, mixing with soda, or stirring into effortless cocktails. Its approachable character and flavour-forward profile reflect Ochre’s continued commitment to minimal fuss and maximum individuality.
“This one carries a quiet familiarity, the kind that takes a moment to place but stays with you long after,” said John Royerr, Founder of Ochre Spirits. “It’s a flavour that was requested time and again by our customers and partners. Raw mango and citrus are deeply rooted in our culinary memory, and we’ve reimagined them with structure, clarity, and balance. Like everything we do at Ochre, the goal was never just to be different but to be distinct.”
Ochre anticipates selling over 30,000 cases of Mango Citron Rum over the next three years, with Goa, Maharashtra, and Karnataka identified as key growth markets. Distribution in Maharashtra and Karnataka is set to begin by the end of August, supported by curated bar partnerships and strategic retail placements.