Bira 91 Taproom makes Pune debut

Bira 91 Taproom has officially entered the Pune market with the launch of its first-ever outpost at The Mills, Sangamvadi. Spread across 3,200 sq. ft. and accommodating up to 130 guests, this new venue becomes the brand’s ninth Taproom in India. At its heart is a striking 16-tap wall, currently the largest in the city, offering Pune’s most diverse and innovative selection of craft beers.

Designed with a contemporary and industrial aesthetic, the Taproom blends creativity with comfort. Lush greenery, a calming wall fountain and hand-painted arches depicting the journey from grain to mug contribute to the venue’s distinctive personality. The space is crafted to be energetic yet inviting, encouraging guests to unwind, connect and explore new flavours.

The food menu continues the Taproom’s emphasis on creativity, presenting a global mix of comfort dishes.  In line with its culture of constant experimentation, the Pune Taproom will introduce a brand new beer every week as part of its signature “Make Play Thursdays”. This ensures patrons always have something fresh to look forward to.

Speaking about the launch, Rahul Singh, Founder & CEO, BTB Marketing, said, “The launch of the Bira 91 Taproom in Pune marks a key milestone in our expansion journey as we continue to grow our footprint across India’s most vibrant cities. Pune’s thriving craft beer culture makes it the perfect market for our experiential Taproom format, which brings together innovation, community and craft. With the largest tap wall in the city and a constantly evolving beer lineup, this outpost embodies our vision of redefining how consumers experience beer.”

Located at The Mills, Unit No. 10, Sai Radhe Road, Station Road, behind the Sheraton Grand Pune Bund Garden Hotel, the Bira 91 Taproom operates daily from 12 noon to 1.30 am. With meals for two priced at approximately ₹2,000 and drinks starting at ₹229, the new outpost is poised to become one of Pune’s most sought-after destinations for great beer, bold flavours and memorable experiences.