BuzzBallz enters India with 3 flavours

Sazerac-owned ready-to-drink (RTD) cocktail brand BuzzBallz has entered the Indian market, debuting with three RTD flavours crafted to appeal to local taste. Known for its distinctive round packaging, playful personality and bold 15 percent ABV, BuzzBallz aims to add a fresh, fun dimension to India’s rapidly expanding RTD category.

The brand makes its India entry this December with three India exclusive offerings inspired by the country’s love for vibrant and unconventional flavour combinations. The launch lineup includes Berry Lemon Squeeze, a tangy and zesty blend of berry and lemon notes; Strawberry Squeeze which delivers a juicy and refreshing mix of strawberry and lemon; and Chilli Guava Groove, a sweet-and-spicy combination that pairs ripe guava flavours with a subtle chilli kick. Each variant is designed to be smooth, refreshing and approachable, offering a bold yet easy-drinking experience from the very first sip.

“BuzzBallz is the #1 selling single serve, premixed cocktail in the US. On the heels of recent successful expansion into other global markets like the UK, Ireland and Mexico, BuzzBallz has quickly established itself as an international cult favourite,” said Jess Scheerhorn, Vice President of BuzzBallz. “India’s interest in new and interesting spirits and cocktails is already buzzing, and we think now is the perfect time to shake up the country’s ready-to-drink shelf with our convenient, innovative flavours and no-fuss fun. We can’t wait for consumers to pop, sip and enjoy BuzzBallz.”

BuzzBallz is available only in Bengaluru in a 180 ml ball-shaped pack. At a punchy 15 percent ABV, it is priced at ₹100. The company plans to start expanding it to other cities, including Goa, from early 2026.