Indian fruit wines gain overseas traction as exports surge

Indian wine exports are witnessing renewed momentum in global markets, driven increasingly by fruit-based variants alongside traditional grape wines. With domestic wine consumption growing at a measured pace, exporters are turning to international demand to support expansion.

During the first seven months of the current financial year, India’s wine shipments reached a record value of $6.7 million, more than doubling compared to the same period last year, according to trade data analysis cited by The Economic Times. While grape wines continue to dominate exports, led largely by producers in Nashik, non-grape wines are beginning to find wider acceptance abroad.

A notable development was the recent export of 800 cases of jamun-based wine from Mumbai, marking the first international shipment of an Indian wine made from the indigenous fruit. Produced at Seven Peaks Winery in Nashik, the consignment is expected to be introduced at select dining outlets in the US market, according to the report.

Indian wines are now reaching shelves and restaurant menus in countries including the UAE, the UK, France, the Netherlands and China. Export revenues between April and October have already exceeded estimates for the full financial year.

Alongside jamun wines, niche offerings made from Alphonso mangoes and Kashmiri apples are also gaining limited international presence. Industry experts believe growing tourist interest in unique flavours and heritage products could further support export led growth, despite regulatory and market entry challenges faced by fruit wine producers.