John Distilleries appoints Arjun Batra as GM – Marketing

John Distilleries Ltd. has announced the appointment of Arjun Batra as General Manager – Marketing. In his new role, Arjun will lead the marketing strategy for the company’s luxury spirits portfolio, which includes the acclaimed Paul John Indian Single Malt Whisky, premium brandies, and Malhar Indian Craft Gin.

A seasoned marketing leader, Arjun brings with him a wealth of experience in building and managing iconic alcoholic beverage brands. His expertise spans brand and P&L management, digital marketing, consumer insights, experiential events, and sales and marketing strategy development.

Before joining John Distilleries, Arjun served as Head of Marketing at Globus Spirits, where he led brand and trade marketing across India and managed the on-trade vertical in New Delhi and Haryana.  Prior to that, Arjun was India Brand Marketing Lead for Reserve Brands, Malts, and The House of Suntory at Beam Suntory, where he handled super-premium and luxury brands.

With over a decade of industry experience, Arjun is expected to drive brand growth and further strengthen John Distilleries’ position in the premium and luxury alcobev space.