Ospree widens ‘Duty Free Now Free’ campaign reach

Ospree Duty Free has expanded its flagship campaign ‘Duty Free Now Free’ across multiple Indian airports, making value-back shopping a nationwide experience. First launched in June 2025 at Mumbai Airport, the year-long initiative now covers regional hubs including Ahmedabad, Lucknow, Thiruvananthapuram, Jaipur, Mangalore, and Amritsar.

The digitally powered campaign transforms every duty-free purchase into access to exclusive lifestyle and travel privileges. Customers receive instant rewards—ranging from Pranaam premium airport services and parking benefits to Yatra and Ixigo travel bookings, Cococafe vouchers, Adani Lounge access, and dining perks at Common House Brewery and Skybites inflight meals.

Rewards worth over Rs 20,000 in Mumbai and Rs 10,000 in regional airports can be unlocked, depending on shopping thresholds. Redemption is seamless via QR code at checkout, with vouchers delivered instantly through WhatsApp.

Positioned as more than just retail, Ospree’s campaign aims to deepen engagement and make duty-free shopping a gateway to premium experiences across India.