Oxymorons set to redefine Hyderabad’s cocktail culture

Hyderabad’s nightlife is gearing up for a bold transformation with the launch of Oxymorons, a cocktail-forward bar concept that promises to blend inventive mixology with immersive storytelling.

Founded by Rehan Guha, a hospitality veteran with over 25 years of international experience, Oxymorons is envisioned as more than just a bar. Positioned as a cocktail lab, the venue treats every drink as an experiment.

“Oxymorons is a study in meaningful dissonance, familiar yet new, polished yet raw, precise yet free-spirited. It’s Hyderabad’s answer to the global cocktail renaissance, blending hometown warmth with a world-class approach,” said Rehan.

Housed within a historic building, Oxymorons combines nostalgia with cinematic modernity. Its interiors merge old-world architecture with surreal red lighting, circus-inspired curved ceilings, and a layout that evokes both a science lab and a Wes Anderson dreamscape.

Bartenders here double as storytellers, transforming cocktails into experiences that weave flavour with emotion. Each creation fuses Indian spices, Japanese precision, and global influences, offering guests a journey that is as artistic as it is sensory.

With its launch, Oxymorons aims to set a new benchmark for Hyderabad’s bar culture, turning a night out into an exploration of taste, memory, and discovery.