Roku Gin - Sakura Bloom Edition Brings the Spirit of Japanese Spring to India

It’s not every day that spring from across the seas arrives at your doorstep, but this season, The House of Suntory launches Roku Gin – Sakura Bloom Edition in India. Roku Sakura Bloom pays tribute to ‘Hanami’, which means “gazing at flowers”. It celebrates the Sakura flowers as they bud, bloom and fade.

The festival honors nature’s fleeting beauty, with blossoms lasting just two weeks, and marks the arrival of spring.

Roku Sakura Bloom captures the elevated essence of Sakura by distilling petals and leaves separately, then harmonizing them. It offers a soft floral sweetness, lifted by a whisper of saltiness, and layered with yuzu peel, sencha tea, gyokuro tea, and sansho pepper. Each botanical is harvested at its seasonal best, honouring the Japanese philosophy of shun: savouring flavours at their natural peak. The result is a spirit as elegant and ephemeral as the blooms that inspired it.

Following its warmly received debut earlier this year in global travel retail, including at Mumbai and Delhi duty-free stores, the Roku Gin - Sakura Bloom Edition is now making its way into select Indian markets. Its arrival comes just in time for India’s own festive and wedding season, when gatherings, gifting, and celebratory toasts are at their peak. With its blossomadorned bottle, the gin is as visually captivating as it is flavourful, making it an ideal gift or centrepiece for special occasions.

“With the global appetite for Japanese gin growing steadily, the introduction of Roku Gin - Sakura Bloom Edition in India is both timely and strategic,” said Rishi Walli, Senior Director – Marketing, Suntory Global Spirits.

A Sip of Heritage & Craft

Roku Gin, part of The House of Suntory’s premium portfolio, is crafted in Japan with meticulous care, marrying six distinctly Japanese botanicals with eight traditional gin botanicals through a unique multi-distillation process. Founded in 1923 by Shinjiro Torii — the man who built Japan’s first malt whisky distillery — The House of Suntory has spent over a century perfecting the art of spirits, from worldrenowned whiskies to artisanal gins and vodkas. Each creation reflects a deep respect for nature, seasonality, and precision.

“As consumer preferences evolve toward more delicate and refined flavour profiles, this expression strengthens Roku’s premium standing in the category while offering Indian gin lovers a sensorial journey rooted in nature and seasonality. This truly special release marries Japanese craftsmanship with heritage, delivering a differentiated, highquality experience that Indian consumers increasingly seek. It features a heightened sakurainspired profile with soft floral notes, subtle sweetness, and the elegance of cherry blossom, tailored to delight” Rishi added.

Available between ₹3,660 and ₹7,550, Roku Sakura Bloom Edition is a worthy indulgence for those who believe every celebration deserves something truly special.