Spiritz Desk

India has reached a landmark moment in beverage education with Kunal Kaul becoming the country’s First Master Sake Sommelier.

Carlsberg India has inaugurated a high-speed canning line at its Mysuru brewery, marking a significant milestone in the company’s expansion journey and reaffirming its long-term commitment to...

Greater policy stability across key states supported long-term planning, while infrastructure investment and sustained consumption tailwinds reinforced industry momentum, says AMAR Sinha, Chief...

Tuborg has launched a refreshed global visual identity that reflects its core values of energy, creativity and connection, while remaining anchored in its iconic heritage.

Woodpecker, the premium beer from SOM Distilleries and Breweries Ltd., acted as the Celebration Partner of a high-energy live performance of Punjabi music star Parmish Verma.

Himmaleh Spirits has announced the launch of Darma, a premium blended whisky inspired by the Himalayas.

With the World Economic Forum’s 56th annual meeting approaching, leading alcobev industry bodies have called on the Telangana government to urgently clear long-pending payments amounting to over...

As domestic players we see 2026 shaping up as a year of both opportunity and recalibration, says DEEPAK Arora, CEO, SOM Group of Companies.

The Punjab government has decided to fully automate its QR code–based track-and-trace system across the liquor supply chain to curb excise duty evasion, check counterfeit liquor and enable real-time...

Our strategies are being reworked on the assumption that any impact from duty reductions under FTAs is probably going to be felt only in the last quarter of 2026, says PREM Dewan, Managing Director,...