Spiritz Desk

Bacardi has begun testing advanced robotic technology to identify ethanol vapour leaks in Scotch whisky maturation warehouses, marking a first-of-its-kind initiative in the Scotch whisky industry.

Estonian spirits producer Liviko has launched Crafter’s Infinite Citrus Gin exclusively for global travel retail (GTR) and duty-free channels.

Actor Karan Tacker’s agave spirits brand, Goonda, has launched a 750 ml bottle, signalling the brand’s move toward national scale and a stronger presence in the premium spirits segment in both on and...

Sazerac-owned ready-to-drink (RTD) cocktail brand BuzzBallz has entered the Indian market, debuting with three RTD flavours crafted to appeal to local taste.

Aspri Spirits has filed preliminary papers with the SEBI to raise funds via initial public offering (IPO). The company proposed to raise ₹140 crore via fresh shares.

Diageo has announced the return of World Class India 2026, marking the 12th edition of its globally renowned bartending competition and setting the stage for its most expansive and ambitious...

Diageo has announced an agreement to sell its entire shareholding in Diageo Kenya Ltd. to Asahi Group Holdings, marking a major ownership change at East African Breweries Ltd. (EABL).

Korean single malt whisky distillery Ki One has launched a limited-edition red pepper cask matured single malt, claiming it to be the first expression globally to use red pepper–seasoned casks.

The Lalit Suri Hospitality Group has appointed Soumyajit Ghosh as the Hotel Manager of The Lalit Jaipur.

As we step into the final month of the year, it’s clear that 2025 has reshaped India’s alcoholic beverages landscape in decisive ways.