The Beer Café celebrates its expansion with a 50th outlet in Ludhiana, Punjab. To commemorate, they've launched the BIG 50 campaign, offering the first drink for Rs. 50 from June 5-15 across all locations. Founder Rahul Singh highlights the milestone as a testament to the brand’s commitment to delivering exceptional beer experiences.
Seagram’s Royal Stag has extended its partnership with the International Cricket Council (ICC) for another four years, starting with the ICC Men’s T20 World Cup 2024. This partnership is part of Royal Stag’s commitment to its ‘Live it Large’ philosophy, encouraging people to pursue their dreams.
To celebrate its 90th anniversary, Nikka Whisky has unveiled 'The Nikka Nine Decades,' a special blend using over 150 single barrel whiskies. Priced at ¥330,000, this limited edition release consists of 4,000 bottles available both in Japan and internationally.
Diageo India’s ESG action plan aims to ensure sustainability from grain to glass, supporting environmental and community initiatives. Achievements include a 25% water replenishment overachievement, AWS certification in Alwar, and significant reductions in greenhouse emissions. The company also focuses on empowering communities through water, sanitation, hygiene, and agricultural programs, and promoting biodiversity with projects like the Great Indian Bustard conservation.
Au Vodka has introduced the world's largest vodka bottle, measuring 6 feet, 8 inches and holding 250 liters. The record-breaking bottle, authenticated by a Guinness World Records inspector, was unveiled at London Stansted Airport. Founded by Jackson Quinn and Charlie Morgan in 2015, Au Vodka is accepting bids starting at £150,000 for this colossal bottle on their website.
Piccadily’s single malt brand, Indri, has partnered with Mangrove Global to re-launch in the UK. Initially introduced internationally in August 2022 through Whyte & Mackay, the new deal aims to enhance UK distribution. Indri offers its single malts, Dru and Trini, alongside limited volumes of Diwali, catering to the refined tastes of UK consumers.
slay malt whisky brand Ardbeg, from LVMH, introduced Ardbeg Spectacular, its inaugural whisky aged in port casks, at Ospree Duty Free in Mumbai. Celebrating this launch, Ardbeg hosted the world's first travel retail Ardbeg Day on 31st May 2024 at Ospree Duty Free, coinciding with Islay’s Festival of Music and Malt. Smriti Sekhsaria of Moet Hennessy India highlighted the event as a peaty adventure for Ardbeg enthusiasts. Ardbeg Spectacular is exclusively sold at Ospree Duty Free for Rs. 11,100.
French winery M. Chapoutier celebrates its success in the latest James Suckling Report, where an unprecedented four of their single-vineyard wines received a perfect score of 100 points. This achievement highlights the dedication of their viticulture and technical teams. Indian wine lovers can now explore a selection of M. Chapoutier's award-winning wines, including their Châteauneuf-du-Pape and Crozes-Hermitage bottlings.
Tilaknagar Industries expands its innovative Mansion House Flandy range with a new Green Apple flavor, reflecting its commitment to enhancing its premium brandy offerings. As pioneers in India's premium flavored brandy market, the company leverages the growing cocktail culture and demand for flavored spirits to strengthen its market position. The new variant offers a blend of natural green apple essence and oaky notes, designed to enrich consumer palates and contribute to the brand's success in Telangana
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