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Radico’s 8 brands feature in Drinks International Millionaires’ Club
Radico Khaitan has cemented its position on the global stage with eight of its brands earning a coveted spot in the Drinks International Millionaires’ Club 2025.
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Buffalo Trace launches Eagle Rare 12 YO Bourbon
Buffalo Trace Distillery has officially added a new aged bourbon to its Eagle Rare portfolio with the launch of Eagle Rare 12 Year Old, a 95-proof Kentucky straight bourbon whiskey.
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Suntory unveils multi-brand activations at Changi Airport
Suntory Global Spirits has unveiled a landmark series of experiential activations in collaboration with Lotte Duty Free and Changi Airport Group.
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Maharashtra hikes liquor excise duty
In a significant policy shift aimed at addressing a mounting fiscal burden, the Maharashtra government has approved a steep hike in excise duty on alcoholic beverages and introduced a new grain-based liquor category.
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Diageo mulls selling stake in RCB
Diageo is evaluating options regarding its ownership stake in the Indian Premier League (IPL) franchise Royal Challengers Bengaluru (RCB), according to media reports citing sources familiar with the matter.
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Carlsberg surprises taxi drivers with VIP match experience
Carlsberg, the official beer of UEFA Men’s National Team Football, pulled off a heartwarming surprise for football-loving taxi drivers during the UEFA Nations League Finals 2025.
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Grey Goose unveils new campaign starring Zoe Saldaña
Grey Goose Vodka has launched its latest global campaign, ‘Grey Goose Hôtel’, fronted by Oscar-winning actor Zoe Saldaña. The campaign kicks off with a series of stylish shorts created by BBH USA.
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