Spiritz Desk

Mount Everest Breweries Ltd. (MEBL) has appointed Vinod Babu G as its new Chief Executive Officer. He took charge on July 2. This move signals MEBL’s renewed focus on brand building, premiumisation,...

Scottish whisky maker Ian Macleod Distillers has launched two exclusive single malt Scotch whiskies for the global travel retail channel.

Diageo has elevated Rūta Ziabkutė to the role of Global Marketing Manager for Baileys, marking a significant step forward in her nearly nine-year journey with the company.

Latango, an elegant all-day European bar concept, has opened its doors in Delhi. Founded by Sahil Sambhi, known for celebrated ventures like Japonico and Vietnom, Latango is India’s first European...

In a significant push toward industrialising the alcoholic beverage sector, Uttar Pradesh has garnered investment proposals worth ₹4,320 crore during its first-ever one-day Excise Investors’ Summit.

Bengaluru’s Double Up Bar, located at Hilton Bengaluru Embassy Manyata Business Park, unveiled "She Tales", an innovative cocktail experience that blended storytelling with mixology, through the lens...

Champagne Lanson, the official Champagne supplier of The Championships, Wimbledon, brought a refreshing twist to summer with exclusive airport activations in partnership with Avolta.

Ospree Duty Free, in collaboration with Radico Khaitan’s Rampur Distillery has launched its month-long ‘Spirit of India’ activation at Chhatrapati Shivaji Maharaj International Airport, Mumbai.

A day full of chocolate is a day full of happiness, and on July 7, Le Meridien New Delhi brought joy to the faces of scores of people by celebrating World Chocolate Day in the most whimsical fashion.

In a landmark move for India’s alcobev and ethanol sectors, the Uttar Pradesh government, through its Excise Department in collaboration with Invest UP, hosted the Excise Investors’ Summit 2025 in...