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The Macallan Unveils Amber Meadow
The Macallan unveils its collaboration with Stella and Mary McCartney in the third edition of The Harmony Collection, featuring Amber Meadow and Green Meadow, inspired by the Scottish countryside.
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'Brew Off' from Simba
Simba's "Brew Off" competition, launching in August 2024 at Woodside Inn, Mumbai, aims to unite microbreweries for a showcase of brewing creativity and excellence. Contestants can win Rs 3 lakh and co-create a limited edition beer to be distributed in Goa.
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The X-FaKtor to meet corporate needs
The X-FaKtor, initiated by Vivek Avasthi, is poised to revolutionize how small and large companies handle corporate communication, legal affairs, and policy advocacy in India.
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Power Cool to cool the summers
Power Cool Beer achieves remarkable success, crossing 8 million cases annually within just 2-3 years. Available in various sizes, this 8% ABV beer is now sold in Karnataka, Madhya Pradesh, Pondicherry, and Rajasthan.
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Bacardi unveils its first ever premium spiced rum
Bacardi launches its premium spiced rum, Bacardi Caribbean Spiced, with a comprehensive travel retail campaign featuring digital marketing, in-store displays, and interactive tasting experiences.
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Globus Spirits launches two whiskies and a vodka
Globus Spirits Ltd. has launched Brothers & Co. Whisky and GR8 Times beverages in Uttar Pradesh, offering a smoky, full-bodied whisky and a smooth green apple vodka, both presented in convenient TetraPak packaging.
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Suntory Holdings Establishes Suntory India
Suntory Holdings launches Suntory India in Gurgaon, aiming to expand its beverage portfolio across spirits, soft drinks, and health sectors. Tak Niinami highlights India's strategic importance for global growth and cultural ties.
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Actor Kevin Hart launches Gran Coramino Reposado
Actor Kevin Hart and tequila producer Juan Domingo Beckmann launch Gran Coramino Reposado, blending traditional craftsmanship with a unique brandy finish. Available in 375ML and 750ML, this premium tequila epitomizes the rich heritage of La Rojeña Distillery in Tequila, Mexico.
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