Camikara 3YO wins gold at Rum & Cachaça Masters 2025
Piccadily Agro Industries’ Camikara 3 Year Old, a pure cane juice aged rum, has created history by becoming the first Indian rum to win a Gold Medal at the Rum & Cachaça Masters Awards 2025.
Piccadily Agro Industries’ Camikara 3 Year Old, a pure cane juice aged rum, has created history by becoming the first Indian rum to win a Gold Medal at the Rum & Cachaça Masters Awards 2025.
Suntory Global Spirits has reportedly re-entered the race to acquire Imperial Blue from Pernod Ricard. While Tilaknagar Industries was previously the frontrunner, a media report stated that the company is now grappling with funding constraints.
Diageo India’s celebrated artisanal single malt brand, Godawan, has introduced its latest innovation, the Godawan Triple Cask Travel Exclusive, crafted specifically for the global travel retail market.
In alcobev packaging bottle design is growing more sophisticated, drawing inspiration from historical artifacts, nature, and cultural motifs. Tactile finishes like embossing, debossing, and custom colours enhance storytelling and reflect brand heritage. As the first physical touchpoint with consumers, the bottle’s visual impact is of utmost importance.
Pernod Ricard India Foundation (PRIF), in partnership with IIM Calcutta Innovation Park, has launched the Prakriti Incubation Launchpad Northeast Programme in Guwahati, Assam.
The Delhi government is expected to extend the current excise policy for at least three more months, according to media reports citing official sources.
Pernod Ricard has conducted a successful trial of a paper-based bottle closure for its Absolut vodka brand, a significant step towards sustainable packaging.
Packaging is the brand's first handshake wih the consumer — before a drop i tasted, it’s tho bottle abel, and design that spark curiosity, create emotional connection, and shape perception, often becoming the decisive factor in purchase and brand recall.