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India cheers to Bunty Bubbly
India Glycols Limited (IGL) owned Bunty Bubbly, a country liquor brand, has been recognised by the India Book of Records (IBR) as the country’s best-selling brand for the second consecutive year.
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Flavour finds a way into traditional Rum
The younger and experimental consumers will be shaping the future of rum as they are seeking experiences and products that align with their tastes and lifestyle, says Lalit Kalani, Founder, Good Barrel Distillery.
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Turning Rum into a world-class spirit
I believe the Indian audience is a discerning consumer that is looking for newer and more elevated experiences, says Karishma Manga Bedi, Founder and CEO, Those Good Distillerss.
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Hyatt’s revolutionary approach to cocktails
Hyatt Regency Delhi is elevating their cocktail programme with the expertise of renowned mixologist Camila Pérez. Globally acclaimed for her sustainable and innovative approach, Camila has crafted two exclusive menus for Syrah and Polo Lounge, seamlessly blending tradition, creativity, and environmental consciousness.
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Absolut Mixers calls for a world without labels
Absolut Mixers has launched a bold campaign #Unlabel #Born Colourless that builds upon the brand’s long-standing commitment towards breaking biases, a journey that began with the ‘Born Colourless’ campaign in 2018.
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Chivas Regal 18 unveils sleek new look
Chivas Regal has unveiled a sleek new look for its award-winning Chivas Regal 18 years. The elevated, redesigned bottle, housing the same award-winning Scotch -features a 25% glass weight reduction on its flagship 70cl bottle and fully recyclable outer packaging.
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No AI cams at Mumbai liquor shops now
The Maharashtra government has decided to pause an experimental project to install AI-powered cameras at liquor shops and bars in Mumbai that were meant to verify customers’ age using facial recognition.
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Rum rising as a drink of choice
Indian rum enthusiasts can expect exciting innovations as Bacardi continues to redefine rum in India, says Ashish Jha, Brand Lead, Bacardi India.
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Rum consumers migrating to new price points
Rum enthusiasts are not shying away to shell out more to enjoy different tastes and preferences, says Raju Vaziraney, Advising President, India Glycols and Adviser, Amrut Distilleries.
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SAI’s Sommelier competition to be held next week
The Sommeliers Association of India (SAI) has announced the launch of ‘2025 SAI Best Sommelier of India’ competition, set to take place on January 23, 2025 at The Lalit Lawn, Mumbai. Offering a prestigious platform for wine professionals to showcase their technical expertise, creativity, and service excellence, the event aims to elevate the sommelier profession in India.
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Consumers veering toward premium, flavoured Rums
Factors such as sugarcane selection, fermentation processes and barrel ageing play a crucial role in creating premium Indian rums, says Satpal Chaudhry, COO, Khoday India.
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Champagne Lanson appoints new GTR Head
Champagne Lanson has appointed Marian Geoffroy as Head of Travel Retail, succeeding Albane Lussat. Based in France’s Reims, Marian brings over 20 years of retail and international market expertise.
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Centre approves Kejriwal’s prosecution in Delhi liquor gate
The Union Home Ministry has given the approval to the Enforcement Directorate to prosecute former Delhi Chief Minister Arvind Kejriwal ahead of Delhi elections, in a money laundering case linked to the now-scrapped liquor policy.
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Crowne Plaza celebrates culinary delights throughout Jan
The Crowne Plaza in Greater Noida is kicking off the new year with a series of vibrant and enticing culinary experiences across its restaurants: Spice Art, Chao Bella, and Mosaic.
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Rum capturing the spirit of next generation
In India, the rum category is predominantly driven by the popular or value segment, which accounts for over 90 percent of sales, says Ruchira Jaitly, Chief Marketing Officer, Diageo India.
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Goa’s Cotombi Reserve Whisky shines on global stage
Adinco Distilleries-owned Cotombi Reserve, an artisanal whisky born in a small Goan village, has clinched the prestigious Pegasus Global Excellence Awards 2024. The award highlights the unique story of Cotombi Reserve, which owes its name to the village where its creator and fourth-generation distiller Solomon Diniz, grew up.
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